We are Passionate About Technology for the Greater Good
Measure. Offset. Reduce.
Start small by focussing on your transport footprint. You’re one step closer to a carbon-neutral status.
Number of downloads
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The amount of CO2 of all greenhouse gas emissions
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Amount of Transportation-related emissions contributing to Canada's GHG emissions
What Makes us Tick?
Our Values
We are a group of social entrepreneurs who are always on the lookout for innovative ways to live healthier, more balanced, and greener lifestyles. Ekotag is driven by three core values: a desire for change, sharing best practices, and collective responsibility.
We firmly believe that everyone can make informed choices to conserve our planet’s resources to make the world a better place.
Community Driven
We’re in this together
This is what drives us at Ekotag. The common denominator of us our community is a shared desire for change. We are constantly strengthening and expanding our social marketing and collective intelligence techniques to make this a reality.
We also firmly believe as a community, we need to do our part. We aren’t here to preach or make anyone feel guilty for having to use their cars or other forms of transport. We do this so our children and following generations have a cleaner and more secure future.
Rewards to Boost Motivation
Be rewarded for doing your part
We know that incentives shouldn’t be the only factor when it comes to making a difference. However, research tells us that providing rewards can provide that extra boost needed to make certain behavioural changes that are longlasting.
That’s why we work with local businesses to offer discounts and prizes that contribute to the health of ourselves and the local economy.
FAQ
Still have questions? Please send us your inquiries and a team member will get back to you as soon as possible. We can be reached at: hello@ekotag.com
How does the technology work?
We have partnered with Morprim, an intelligent mobility company that has developed proprietary AI and machine learning algorithms that analyzes the movement of people and vehicles using smartphones or wearables. Using their patented technology which includes Transport Mode Detection (TMD) and Advanced Motion Analytics (TMD) , we can precisely determine exactly which mode of transport is being used, whether it’s walking, cycling, driving, riding a metro or taking a bus, in real time.
What smartphone sensors are used?
EkoTag Move is made possible by analyzing motion data produced by motion sensors already found in current smartphone or wearable device. The app relies on commodity sensors such as the accelerometer. This helps the app to avoid extensive use of GPS tracking which is both energy consuming and privacy sensitive.
Who is Planetaire?
Launched by the Unisféra International Centre, Planetair is a Canadian not-for-profit organization founded in 2005 that helps individuals, businesses and organizations reduce and offset their climate impact by offering high-quality carbon credits. With the goal of counterbalancing non-reducible carbon emissions, Plantaire’s chosen projects positively impact the climate, environment and communities both locally and internationally. To find out more, please visit:
Who is Planetaire?
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What exactly is offsetting?
A carbon credit (or offset credit) is a compensation unit that is equivalent to one tonne of CO2. In a nutshell, each credit purchased offsets one tonne of carbon dioxide (CO2) into the atmosphere by preventing a tonne of CO2 from entering the atmosphere elsewhere on Earth.
How do I know I'm actually offsetting?
We choose Planetair because they only offer Gold Standard and Gold Standard transition credits. This means that you can be guaranteed that you are getting the absolute highest standards when it comes to the carbon market. Gold Standard credits are a sure bet that you’ll receive a tangible, measurable and real climate impact reduction.
Verified by an independant party, Gold Standard certification are permanent and additional. A public registry retraces the carbon credits by their serial numbers, from their creation to their withdrawal from the market.
What happens to my data?
Protecting your privacy is our first and foremost goal. You can be ensured that your transport data remains anonymous and safe. Without knowing any of your personal details, your data is encripted and will be securely stored at a cloud server (???). At no point will we ever sell or share your data to a third party.
What happens to my data?
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Do we need to add anything in this section?
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Our Instructors
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Ready to get started?
Download the app, or get in touch!